Reputation Changer's Attack Watch tool utilizes a proprietary algorithm to search the Web for any unfavorable mentions of targeted keyword(s). This includes sites that you do not control such as review sites like Yelp.com, CitySearch.com and Zagat.com and ComplaintsBoard.com.

It also scours the web for your targeted keyword(s) in conjunction with negative dictionary terms, like "scam" or "complaints" and alerts you of the potential threat.

Reputation Changer invests heavily in innovative technologies such as reputation monitoring tools. This proprietary technology is a sort of “Google Alerts or steroids” adding the latest, most critical statistics and trends related to your targeted keywords to actually help you manage your online reputation.

This online reputation monitoring software identifies and targets new online listings, both positive and negative for analysis. Whether it is a favorable review or a derogatory mention on Facebook, our technology will pick it up and alert you to it. You can elect to receive daily, weekly, or monthly reputation updates. By logging on to your complimentary Reputation Command Center account you can review the time, website, and source of the mention of your targeted keyword online.

In a recent survey, over 93% of participants said that they trust online reviews. But review sites can be targets for malicious and insincere content and the review sites offer little recourse. Outdated and irrelevant review content can damage your company’s image and that will hurt the bottom line. Reputation Changer's review moderation tool gives you the power to manage and monitor your online reviews

Reputation Changer's review widget will add positive ratings on your websites and other digital assets that Reputation Changer creates on your behalf. These will be accompanied with the familiar 5-star system. Your clients and fans can submit star ratings and comments through this review widget—but rather than publishing directly to the Web, they go straight to your Reputation Command Center for moderation.

Social media plays an important role in influencing search engine results, with Google, Yahoo, and Bing incorporating social cues into their algorithms and search results pages. With so many social networks it can be difficult and time consuming to manage them all and maintain enough regular activity to ensure these profiles rank well in your search results. Reputation Changer’s Social Media Management Tool allows you to manage multiple social media accounts from one centralized online “hub” across Facebook, Twitter, LinkedIn, Wordpress, Completed.com with many more coming soon. Reputation Changer’s social management tools are presented simply and directly and requires no technical expertise.

The Social Media Management Tool enables you to interact directly with social followers and fans and to accept/approve social media friend and follower requests.

In the interest of keeping you informed about your reputational standing on the Internet, Reputation Changer offers the chance to receive regular Reputation Alerts.You can receive these updates on a daily, weekly, or monthly basis.

With these Reputation Alerts, Reputation Changer has developed the most comprehensive ORM monitoring algorithms on the Web. These Reputation Alerts go deeper into the Internet than Google Alerts, and they also survey listings as they appear within search engines like Yahoo and Bing. Even social media listings and deep Web content—content that exists outside of Google’s radar—are encompassed by these Reputation Alerts.